The Lewes Farmers Market in Delaware asked what they can we do to increase sales and attendance and found that the answer is more complex than they thought!
The New Mexico Farmers’ Marketing Association wrote this guide to help markets review their mission, better gauge needs of target clientele, and assess competitors such as super-markets.
Oregon State University’s report on factors associated with markets that fail: small size, a high need for products, low administrative revenue, a volunteer or low paid manager and high manager turnover.
This research analysis from OSU identifies which management tools are most effective for farmers' markets at different sizes and emphasizes planning ahead for the increased complexity that comes with growth. description

Expansion & Challenges